Embrase Business Consulting

From Strategy to Execution

Joint Venture Program

Embrase and startups partner together to mutually share risks and rewards.

The Embrase Business Accelerator is a structured partnership that provides experienced leadership and management capital to high technology entrepreneurial teams.

Entrepreneurs leverage the expertise and business network of Embrase's experienced Partners to quickly increase the value and performance of their new or existing ventures.

It is the ultimate value enhancement vehicle for high-tech start-ups.

Embrase Business Accelerator joint ventures reach their full potential through the hands-on, day-to-day impact of Embrase's Partners within the management of a company.

Ideal Accelerator Program Candidates:

Spin-offs
Early-stage companies seeking investments
Technology transfer groups (University technology, IP centers, etc.)
Technology entrepreneurs seeking CXO-level assistance

Does your elevator pitch accurately describe who you are, what you offer, who you sell to, and how you differentiate from your competitors?

Embrase and its clients partner together
to mutually share risks and rewards.

The mid-market continues to be an under served segment for IP-based communication solutions. We at BroadSoft wanted to gain greater insight into the needs and views of a hosted communication solutions in this critically important market. Embrase took a very methodical approach to helping Broadsoft, and ultimately our customers, understand what the needs and desires of the mid-market are with Hosted IP Communication solutions.

- Leslie Ferry
VP Marketing

Embrase’s domain expertise in the Hosted IP Communications market, and specifically on go-to-market strategies and tactics, has made Broadsoft better prepared to help its service provider customers succeed. Embrase has helped BroadSoft develop a set of tools and tactics to help service providers better attack a large and growing market opportunity.

- Alex Doyle
Senior Director, Global Solutions Marketing

It is difficult to put into words the value Embrase have provided to me and my team. Our vision was to create a relevant, latest technology IP provider business from the ground up to service Australia & New Zealand. An ambitious task indeed, however, with the market intelligence and go to market strategies developed by Embrase, we have been able achieve outstanding results. I have found the entire process has given us the confidence to go beyond our initial goals with renewed enthusiasm. We fully intend to continue working with the team at Embrase, on a long term basis, to fully extract the real value these guys bring to the table. Highly recommend others do the same!

- Steve McLean
CEO & Founder

We knew SmartAction was delivering something special in the customer interaction arena, but we had struggled to present our story in a way that prospects could clearly understand where we fit. Embrase's deep industry knowledge, combined with their focus on creating concise positioning, enabled us to quickly take a more focused approach to the market -- and to improve on how we position ourselves. From day one with Embrase, we knew we were working with someone who could rapidly understand our offer, and address our challenges.

- Norm Pensky
VP Sales & Marketing

Despite our rapid growth, we sometimes struggled to present and position the company in a way simple enough for our sales people to use repeatedly, and in a format that our audiences would quickly understand our value proposition. Embrase guided us through a straightforward process that quickly resulted in a critical refinement of our offer and market positioning. A must-do exercise for all companies in high-growth industries.

- Carl Holmquist
President

While I have worked with numerous marketing and sales professionals over 30 years in the technology industry, the Embrase team is clearly in a class of their own. Their assistance in positioning, channel development and overall marketing support were instrumental in both our launch and the funding of our company. I cannot recommend their services enough to firms in need of marketing and sales assistance.

- Irv Shapiro
CEO

Embrase is a can-do firm. Shirt sleeves are rolled up and they work quickly to crack the nut on tough problems. Refreshing.

Peter Diedrich
President and CEO

With deep domain knowledge matched to solid marketing expertise, the Embrase team has injected fresh ideas into our business as we focus on growth and expansion into new markets

Alan Creighton
President and CEO

What a pleasure to work with Embrase. They helped us identify and vet potential partners for our business. They are fast and to the point.

Alejandro Bitar
President

Embrase has helped us with our strategy at different times over the past few years, and in between they are essentially our outsourced marketing team. It is great to have quality resources available as we need them.

Benoit Methot
President

From start to finish, interactions with the Embrase team were simple, clear, direct and motivating. It would be a pleasure to work together again soon.

Frédéric Le Bouar
Marketing Director

Embrase really helped us to focus on the right market opportunities.

Luc Filialtreault
President & CEO

We need our companies to have access to the best available advice in order to maximise return on their sales effort and working with Embrase allows them to do so efficiently.

Josko Bobanovic
Principal

Embrase constantly impresses us with their capacity to fully understand our situation and requirements. Whenever we need help, Embrase delivers extraordinary service in no time at all.

Yvan Leclerc
Director - Marketing

Embrase has really helped us clarify our vision of our very complex markets, and has developed a growth plan and strategy that is both attainable and precise. The Embrase team even identified client leads during the BOA process. A very interesting return on investment.

Jean-Guy Lacombe
President & CEO